Donning bikinis and flaunting their oomphy bodies is another way these models cum actresses market themselves in the film industry. The top 5 on the Bikini Babes List 2010:
1) Mugdha Godse
2) Punjabi Anushka Sharma
3) Aruna Shield, British Actress
4) Lara,Deepika,Jiah Khan
5) Priyanka Chopra
They all share a common history. All have accolades related to modelling then, they moved on to acting in Bollywood. Mugta Gupta (24) has been crowned Bikini Babe 2010. She is currently acting in Help opposite Bobby Deol. . In 2002, she participated and won the Gladrags Mega Model Hunt. In 2004, Godse took part in the biggest modeling contest in India , the Femina Miss India contest. She reached the semi-finals and won the Miss Perfect Ten title.She entered Bollywood in the movie Fashion in the year 2008. In 2009, she acted All the best, Jail and Help is her latest movie which is 13 Aug 2010.
Next up on second position comes Anushka Sharma(22), who did not have much aspirations for herself in the film industry as her interests were solely to make it big in modelling. She began her modeling career at the Lakme Fashion Week as a model for Wendell Rodricks's Les Vamps Show and was picked to be Rodricks's finale model at the Spring Summer '07 Collection. Since then she has done campaigns for Silk & Shine, Whisper, Nathella Jewelry and Fiat Palio.Her first acting role was in Aditya Chopra's Rab Ne Bana Di Jodi (2008) opposite Shahrukh Khan.
On third position, Aruna Shield.The UK born, Anglo Indian decent is the only babe with drama and theatre related experience and was spotted at a theatre workshop by an acting agent.After working with theatre for over a year, she entered worked in various other leads in independent and feature films like Mission Improbable (2007), Live Bait and Private Moments (2005).She made her Bollywood debut in 2010, in the action thriller, Prince. The same year, she appeared in the epic adventure Ao The Last Neanderthal, a love story set 30,000 years ago in a lost savage world. The film was produced by European cinema chain UGC. Her film Mr Singh Mrs Mehta, was released on 25 June 2010.Aruna is also a dance choreographer and has experience as a belly dancer.According to Google zeitgeist , in the year 2010 , Aruna was the second most sought after actress in internet queries originating from India.
On fourth position, there is a tie among Lara Dutta(32) , Jiah Khan(22) and Deepika Padukone(25). Lara Dutta has a diverse background.Having studied economics, she went on to modelling. Then after clinching Miss Universe 2000 Title, she won the annual Gladsrags modeling competition in her native India , thus winning the right to be the first Indian representative at the 1997 Miss Intercontinental, in which she took first place. Later, she was crowned Femina Miss India Universe and Miss Universe in 2000. Later in Bollywood, Her box office "hits" included Masti (2004), No Entry (2005) and Partner (2007) and House Full (film) (2010).Her latest success movie has to be blue which was a challenge for someone with swimming phobia. Its all thanks to Akshay Khanna who encouraged her to pick up swimming with the special swimming trainer.
Jiah Khan, another babe who is also british born acted in quite a few movies.She is most remembered for her role in Dulha Bikta Hai.Ghajini(2008) and Houseful(2007) are her landmark movies so far.
Deepika Padukone, the natural bikini babe who flaunts bikinis for the first time turned heads when she daunted one. She was spotted in a ramp competition in NLS, Bangalore.Over the years, she has modeled for such Indian brand names as Liril, Dabur Lal powder, Close-Up toothpaste and Limca, and has been "brand ambassador" for the Jewels of India retail jewelry show.The cosmetics company Maybelline made her its international spokesperson. At the fifth annual Kingfisher Fashion Awards she was awarded the title "Model of the Year". Then she was chosen as one of the models for the Kingfisher SwimsuitCalendar for 2006 and won two trophies at the Idea Zee Fashion Awards: "Female Model of the Year - (Commercial Assignments)" and "Fresh Face of the Year".Padukone was also chosen as the brand ambassador of Kingfisher Airlines and later Levi Strauss and Tissot SA.In addition, she appeared in the music video for Himesh Reshammiya's song Naam Hai Tera.
She has earned a remarkable name in Om Shanti Om(2006) and comedy Bachna Ae Haseeno(2008) and Love Aaj Kal, (2009).
Standing on no.5 is Priyanka Chopra who shot to fame after becoming Miss World in 2000. She acted in movies The Hero: Love Story of a Spy for which she won a Filmfare Best Female Debut Award. She is known for her success in movies like Dostana and Fashion. She also acted in the movie, Ashutosh Gowariker's What's Your Raashee?. This is the 1st film Chopra became the first actress in the world to portray 12 distinct characters on screen.She is being considered for inclusion in an upcoming edition of Guinness World Records for this feat.
Some films get publicity through the “bikini babe concept” more than the content.
DHOOM:2 – Apart from the fact that it being a sequel to smashing hit DHOOM and Hrithik-Aishwarya’s fresh pair, the film gained maximum eyeballs as Bipasha Basu sported a hot bikini not to mention the hot and skimpy costumes for Ash too.
TASHAN – From day one this action-thriller was promoted wholly-solely with the fact Kareena acquiring a size-zero figure to don a bikini in the film.
DOSTANA – Though this fun-filled outing’s major attraction was John and Abhishek’s naughty camaraderie but Priyanka’s sexy gold Bikini definitely became a talk of the town and one of the major selling points when the film was about to hit the screens.
BLUE – The action-adventure gave Lara Dutta enough opportunity to wear Bikini in the film. Considering the fact that BLUE was mostly set underwater, Lara was hardly seen in casuals or any other form of outfits.
SHORTKUT – After doing enough of demure, girl-next door, shy roles finally Amrita Rao joined the bikini brigade with this film. Till date SHORTKUT is more than remembered for Amrita’s sexy avatar.
DIL BOLE HADIPPA – Following the syndrome of ‘If my contemporaries can do it, so can I’, Bollywood actress Rani Mukherji also shed few kilos and sport a bikini for the first time in her career to promote her film.
Along parallel lines, Model Amanpreet Wahi says “Indian actresses are going more for bikini in movies because for some it is an easy way to gain popularity. If an actress is coming in a bikini in a movie, then few months before the release there is a hype, which attracts audiences. "
Isn’t it obvious that film and fashion industry is fusing into one and fashion models are the ones who later go on to act? Thus, the western bikini culture is slowly seeping into Indian culture.To grab eye balls the directors make their lead actress wear bikini and we audience too watch it.Thus, we too entertain such practices.Its good as long as the movie gets a classic direction just like the western movies.But we still respect our Indian woman even if they wear Saree or Bikini.
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